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             Strategies 
              for National Sustainable Development  
              A Handbook for their Planning 
              and Implementation 
  Jeremy Carew-Reid. 
  Robert Prescott-Allen, 
  Stephen Bass and Barry Dalal-Clayton  
   
 
Overview 
Learning 
  from experience 
In 1980, the World Conservation Strategy 
  (WCS) recommended that countries undertake national and sub-national conservation 
  strategies. Since then, hundreds of countries and communities have developed 
  and implemented strategies. Some have been inspired by the WCS, others by Our 
  Common Future (1987), still others by Caring for the Earth (1 99 1) and Agenda 
  2 1 '(1 992). Some have been motivated or assisted by international organizations 
  such as the World Bank, UNSO, UNDP, FAO, IIED, and IUCN. Others have acted on 
  their own initiative or relied entirely on their own resources. Reflecting their 
  different histories, the strategies go by various names: conservation strategy, 
  environmental action plan, environmental management plan, environmental policy 
  plan, sustainable development strategy, national Agenda 2 1, and so on. They 
  are referred to here by the umbrella term of 'strategies for sustainability'. 
  Diverse though they are, the more successful strategies have common features, 
  and lessons can be learned from them all. Chapter 2 summarizes 10 lessons from 
  14 years of experience with strategies for sustainability. We refer to them 
  regularly throughout the handbook. 
The contribution 
  of strategies to sustainable development 
Sustainable development means improving and maintaining 
  the well-being of people and ecosystems. This goal is far from being achieved. 
  It entails integrating economic, social and environmental objectives, and making 
  choices among them where integration is not possible. People need to improve 
  their relationships with each other and with the ecosystems that support them, 
  by changing or strengthening their values, knowledge, technologies and institutions. 
Major obstacles include lack of agreement on what 
  should be done, resistance by interest groups who feel threatened b change, 
  and uncertainty about the costs and benefits of alternatives. Overcoming these 
  obstacles requires continuing public discussion, negotiation and mediation among 
  interest groups, and development of a political consensus. 
National sustainable development strategies (NSDSs) 
  are needed to provide a framework for analysis and a focus for debate on sustainable 
  development and processes of negotiation on, mediation, and consensus-building, 
  and to plan and carry out actions to change or strengthen values, knowledge, 
  technologies an institutions with respect to priority issues. 
Strategies can help countries solve inter-related 
  economic, social and environmental problems by developing their capacities to 
  treat them in an integrated fashion. Existing strategies have already resulted 
  in improved organizations, procedures, legislation, public awareness and consensus 
  on issues. Hence an existing strategic initiative - such as a national development 
  plan, national conservation strategy, environmental action plan, or sector strategy 
  - could be built into a nation sustainable development strategy. Only in exceptional 
  circumstances will an NSDS need to start from scratch. 
Strategies are not panaceas, however. They are 
  breaking new ground in the ways societies and governments tackle complex issues. 
  Therefore, they can be controversial, take time to develop and get results, 
  and require special management skills. They can too easily be marginalized because 
  of the scope of the challenges they face. This handbook aims to help strategy 
  participants and managers overcome such difficulties, and design and implement 
  a successful strategy for sustainable development. 
Building a 
  national sustainable development strategy 
Strategies may be international, national or local. 
  They may be sectoral or multi-sectoral. This handbook covers national multi-sectoral 
  strategies. In many countries, economic, social and environmental strategies 
  are uncoordinated, each being undertaken parallel to the other. The number of 
  partially integrated strategies is growing as environment strategies address 
  economic and social concerns; and as development plans pay more attention to 
  environmental factors. Although integration is increasing, no fully integrated 
  sustainable development strategy yet exits 
The conditions required before developing a multi-sectoral 
  national strategy include: 
  -  
    
a defined need and purpose; 
   
  -  
    
a location for the strategy's steering committee 
      and secretariat where they can have the greatest influence on the national 
      development system;  
   
  -  
    
high level support; 
   
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the commitment of key participants; and  
   
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a conducive political and social climate. 
   
 
Necessary conditions that can be generated during 
  the strategy process include: 
  -  
    
Wide understanding of the concepts of sustainable 
      development and the strategy, and of the need for both; 
   
  -  
    
Clear goals and objectives;  
   
  -  
    
a broadly representative body of well-trained, 
      experienced and committed people to drive the strategy;  
   
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adequate resources; and  
   
  -  
    
effective communications. 
   
 
Many of these conditions can more readily be developed 
  by working on a strategy that is less ambitious than an NSDS, such as a sectoral, 
  regional or local strategy. 
The feasibility and scope of an NSDS can be determined 
  by assessing whether the conditions can be met (and how to meet them), where 
  change is most needed, how the strategy would relate to the decision making 
  system, how existing strategic processes could best be enhanced, what resources 
  the strategy would need, and how they could be provided. 
Participation in strategies 
Sustainable development involves trade-offs among 
  economic, social and ecological objectives. Such concessions cannot be determined 
  by 'scientific' means alone, no matter how multi-disciplinary. They are value 
  judgements and therefore 'people centred' approaches to sustainable development 
  strategies are needed as well. Participation by stakeholder groups is critical 
  for decision-making, and for all tasks of the strategy cycle, taking different 
  forms for each task. The result will be a realistic strategy, with a broad, 
  base of knowledge, understanding and commitment from the groups involved, and 
  with strong links to promising local initiatives. 
The challenge of participation is considerable. 
  'Horizontal participation across sectors and geographic regions has to be complemented 
  by 'vertical' participation from national to local levels. It is best to begin 
  by using existing structures an methods for participation, although they are 
  usually weak The introduction of new elements -participatory inquiry, communications/ 
  information and education campaigns, round. tables and special committees - 
  can have a great impact and is relatively easy. NGOs and local governments can 
  help to bring this about. However, it is mistake to 'think that participation 
  is entirely a non-governmental affair; ultimately, governments need to find 
  appropriate roles as facilitators in participation, and hence to continually 
  increase the effectiveness of strategies. 
Getting started 
NSDSs need to build on, and provide a frame-work 
  for, other forms of strategic processes operating at national level. 
The strategy process should include: 
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information assembly and analysis; 
   
  -  
    
policy formulation; 
   
  -  
    
action planning 
   
  -  
    
implementation and 
   
  -  
    
monitoring and evaluation. 
   
 
Each of these components is driven and facilitated 
  by participation and communications. A multi-track process, whereby most of 
  the strategy components occur simultaneously, is likely to be more effective 
  than a single-track process, with most occurring sequentially. The strategy 
  experience to date has usually followed a sequential approach without fully 
  appreciating the central functions of communications and participation, or the 
  importance of early implementation. A multi-track process, including working 
  links between the various components and continual reflection and revision, 
  inevitably will demand a broader range of management skills than the more conventional 
  approach. 
The basic management structure for most strategies 
  has comprised a steering committee and secretariat. Although they have come 
  in many shapes and sizes, experience suggests some general rules for 
  their functions, location, status and composition. The start-up phase of a strategy 
  can be a time of some frustration while relationships with existing activities 
  are thought through, key participants brought on board (including financing 
  and assistance bodies), decisions are made and the basic directions set from 
  a range of options. Well-targeted, decisive but diplomatic management at this 
  early stage can determine the level of success of the strategy in later phases. 
Planning the strategy 
A strategy is more likely to be implemented successfully 
  if it concentrates on a few priority issues while retaining a broad purview. 
  The issues should be central to maintaining or improving the well-being of a 
  significant proportion of a country's people and ecosystems and to achieving 
  agreed economic objectives. They should be sufficiently high-profile and able 
  to be tackled effectively to generate political support for the stratety. And 
  the strategy should be able to make a clear difference in how the decision-making 
  system deals with the issue. 
A few broad but well-defined and measurable objectives 
  are necessary for each issue, to enable monitoring and evaluation of the strategy 
  and ensure it gets results. Participants analyse the issues to reach agreement 
  on the objectives, and on the policies and actions required. This includes preparing 
  a policy framework as well as specific cross-sectoral and sectoral policies. 
  The policy framework should relate the strategy policy to the other policies 
  of government (and of other participants in the strategy), identifying which 
  policies may override it - and the circumstances under which they may do so 
  - and which are subordinate. The last of the basic elements in planning a strategy 
  is clearly defining the actions needed to put the policies into effect. 
Implementing the strategy 
The sooner implementation begins, the sooner the 
  strategy can benefit from experience. Early action generates greater commitment 
  and momentum to the process and builds capacities for managing it. Other plans 
  for action will be needed, throughout government and at local levels. These 
  include implementation by government, the private sector and NGOs. Each has 
  a key function which can be helped through the appropriate legal frameworks, 
  economic instruments and mechanisms for mediation and conflict resolution. Cooperation, 
  rather than compulsion, is a useful rule of thumb. 
The strategy secretariat, of the body which takes 
  up its functions, a key role to play, particularly through demonstration and 
  pilot programmes bridging a number of sectors. Responsibility for implementation 
  becomes more diffuse with each turn of the strategy cycle and as the institutional 
  mechanisms for sustainable development mature. These will include new forms 
  of partnership that emphasize flexibility and adaptable approaches to problem-solving 
  and consensus-building. 
Keeping strategies on track 
There are significant challenges to be faced in 
  the assessment tasks of strategies because they cover multiple sectors, geographical 
  areas, objectives and actors. 
Assessment combines monitoring, evaluating and 
  reporting on the strategy. Assessment is primarily forward-looking. Its 
  purpose is to improve the strategy process, help it meet objectives, and adapt 
  the strategy to changing needs. 
Assessment should be an integral part of the strategy 
  from the start and cover all aspects: objectives, participation, communication, 
  role in the decision-making system, planning, implementation, and results. Clear 
  distinctions need to be made between . assessing these strategy tasks themselves 
  (a management function), assessing the changes in the broader environment in 
  which the strategy operates, and assessing the impacts of the strategy. Careful 
  choice of a manageable set of indicators is required for each. 
Financing strategies and 
  the role of external agencies 
Funding agencies have played a crucial role in 
  the development of national strategies, and there are now many lessons which 
  can go to improving the important contribution such agencies have to make. Among 
  them is the pressing need for donor coordination, so that the capacities of 
  recipient communities are not undermined or distracted by overlapping and sometimes 
  conflicting demands. There has been a tendency for donors to pick and choose 
  from a portfolio of proposed actions. As a result, the strategy loses its importance 
  as a framework for sustainable development. Donor support has been patchy, both 
  in terms of the range of actions supported and of consistency of backing over 
  time. Defining approaches for greater financial security needs to be given high 
  priority. 
National Environment Funds (NEFS) can contribute 
  to long-term stable financing for strategies. Because NEFs rely on participatory 
  management approaches, they also engender greater local control and self-reliance 
  in the strategy process. One of the most attractive features of an NEF is its 
  ability to distribute funding consistently over a long period of time at 
  levels that local institutions can effectively absorb. 
Like external funding support, technical assistance 
  to national strategies from international organizations has produced mixed results. 
  There are important lessons on how to use expatriate personnel. Experience has 
  shown that international NGOs in particular can continue to play a vital role 
  in providing the appropriate kinds of technical support to strategy teams. 
No matter how successfuI some national strategies 
  have been in attracting funds for their planning and implementation, 
  the levels of resources are insignificant when compared to those associated 
  with the big forces shaping development, such as structural adjustment policies 
  and World Bank loans. The most important task for NSDSs for the remainder of 
  the decade will be to harness and modify those forces to be consistent with 
  sustainable development goals.  
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